Gift Card Stimulus

February 10, 2009

Here is a thought experiment. Imagine we are in a recession and the powers that be decide to spend 800 Billion to stimulate the economy. The 800 Billion will be in the form of Gift Cards that must be redeemed within 12 months. You have been named Gift Card Czar.

The remaining decisions you must make as Gift Card Czar are:

  1. What stores/companies/organizations will be allowed to participate.
  2. Who will get to spend the Gift Cards.

Can you structure the Gift Card Stimulus to help the economy?

Advertisements

One Response to “Gift Card Stimulus”


  1. […] 1, 2009 In my proposed Gift Card Stimulus thought experiment, I already suggested that tax payers, both individuals and businesses, receive gift cards worth 1/3 […]


Comments are closed.